There was a site awhile back that was running off this concept and was pretty popular, though I never ended up joining due to Life(tm). There was elements of games like Unholy Heights, where it's an apartment block for monsters, and you have to defend it from those pesky Heroes coming to slay the skeletons and other monsters.
I'd like to see a sort of weird blend of modern and magic, in playing the 'staying secret from humans' bit straight faced but also shenanigans and bending over backwards to keep the human visitors and staff and potential residents? unaware that their apartment complex is a magical nexus. Style it like one of those super green/ecofriendly buildings, build it around a small park, sprinkle in a bunch of 'bigger on the inside' areas and have a bunch of weird rumours about how the place is haunted or full of cryptids (cue the local mothman sweating nervously and trying to set it up so thrill seekers find a convenient mundane explanation for things).
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